Ferrari Purosangue Customers Stare Down Two-Year Wait Times
However, we would not be surprised to see Ferrari shift more resources toward the production of the Purosangue over time. With an SUV like this, Ferrari will be able to sell as many as it can make. For now, Ferrari is prioritizing its existing customers- a strategy the brand is famous for. Certain Ferraris have traditionally been offered only to certain customers.
Maranello saw this coming, as our report back in September reveals. Back then, Galliera said that because of the car’s wildly popular V12 engine, “We risk not being able to satisfy demand, and maybe we will need to close the order intake very soon.” That day has clearly come.
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